Concepts by Design helps San Diego homeowners plan kitchen and bathroom remodels with clarity and confidence before construction begins.
The success of your remodel isn’t determined during construction.
It’s determined before it even starts.
I work closely with you to define:
No rushed decisions. No second-guessing mid-project. No disconnect between design and execution.
And unlike many designers, I don’t disappear once the design is complete.
I stay involved — helping guide decisions, communicate with contractors, and ensure your vision is carried through with care and precision.
With over 20 years of remodeling experience and approximately 17,000 projects completed across San Diego, Lisa Packard knows exactly where remodels go wrong — and how to prevent it.
Most problems don't start on the job site. They start with unclear plans, unresolved decisions, and designers who disappear once the drawings are done.
Lisa doesn't work that way.
As the founder of Concepts by Design, a family owned San Diego kitchen and bathroom design firm, she brings a rare combination of design expertise, construction knowledge, budget planning, contractor coordination, and vendor management to every project. She stays involved from the first conversation through the final walkthrough — so nothing falls through the cracks.
The result is a remodel that looks exactly like the design, executes on budget, and leaves you with a space you'll love for years to come.
Most remodeling problems don't start on the job site — they start long before construction begins. Unclear plans, unresolved decisions, and misaligned expectations are what cause delays, budget overruns, and frustration. At Concepts by Design, our entire approach is built around eliminating those problems before a single wall comes down.
We start by understanding how you use your space, what isn't working, and what you want your home to feel like when it's done. This conversation shapes every decision that follows and ensures the design solves real problems — not just aesthetic ones.
From layout optimization and 3D renderings to material selection and specification development, we build a complete, detailed design plan. Every finish, fixture, and dimension is resolved before construction begins — so your contractor has a clear roadmap and you have full confidence in the outcome.
Unlike designers who hand off drawings and move on, Lisa stays involved throughout the build. We conduct site visits, communicate directly with contractors and vendors, review work against the design plan, and resolve issues before they become costly problems.
Remodeling your kitchen or bathroom is one of the most significant investments you'll make in your home. It's also one of the most personal. The decisions you make — about layout, materials, and how the space flows — will shape how you live every single day.
At Concepts by Design, we take that seriously. Every project gets Lisa's full attention, from the first conversation to the final walkthrough. We don't rush decisions, we don't cut corners on planning, and we don't disappear when construction gets complicated.
The result is a remodel that looks exactly like the design, executes on budget, and leaves you with a space you'll love for years to come.
Thorough planning upfront means fewer surprises, fewer change orders, and a build that stays on budget.
We guide you through every choice — layout, materials, finishes — so you never feel overwhelmed or unsure.
We work independently of contractors and vendors, so our recommendations are always in your best interest — never tied to a markup or a builder relationship.
You work directly with Lisa throughout the entire project — not a rotating team, not a junior associate. Just consistent, personal service from someone who knows your project inside and out.
Every layout, every material selection, every finish choice is made with your lifestyle, habits, and vision at the center — not a trend or a showroom preference.
We work with homeowners throughout San Diego County who want their remodel done right the first time — with a clear plan, thoughtful design, and a designer who stays with them every step of the way.
Not sure where to start or what to expect? We walk you through every stage of the process so you feel informed and confident from day one.
Had a bad remodeling experience? We hear it often. Our planning-first approach is specifically designed to prevent the miscommunication and surprises that lead to frustration.
Your time is valuable. We handle the details, manage the decisions, and coordinate with contractors so you don't have to be on-site every day managing a project.
Discerning homeowners in La Jolla, Del Mar, Rancho Santa Fe, and beyond trust Concepts by Design for projects where quality, precision, and aesthetic refinement are non-negotiable.
Many clients remodel both the kitchen and bathrooms as part of a broader home refresh. We coordinate both projects seamlessly so the design feels cohesive throughout.
Not ready to start construction yet? That's fine. Early planning conversations are often the most valuable — they help you budget accurately and avoid decisions you'll regret.
Real reviews from real San Diego homeowners
Lisa is absolutely outstanding! She was so careful to understand my vision, collect sources of inspiration, and help me narrow down my choices. I was in the midst of a bathroom remodel and became very overwhelmed by the finer details. Lisa met with me and various vendors in the area and shared her vision and experience to help me select the best materials for my project. She was so warm and friendly and I have referred her to friends who also have a project in mind!
Lisa is WONDERFUL! I needed to remodel a bathroom, and have never done something like this — picking out tile, fixtures, etc. is incredibly daunting because there are thousands and thousands of choices. Lisa honed in on my style and helped me pick out some beautiful choices quickly — she made an overwhelming task easy and fun. Highly recommended!!
When we remodeled our 1960’s ranch style home we knew we were going to gut the kitchen. Being new home owners on a budget we assumed we’d keep the same kitchen layout with a few minor changes. After consulting Lisa it was evident she had a much better vision. Having her completely redesign the kitchen was, by far, the best investment we made. After 19 years we are still reaping the rewards!
Thoughtful design guidance from concept to completion — so every decision feels clear, confident, and aligned before construction begins.
From initial concept through contractor coordination, we manage every detail of your San Diego kitchen renovation or bathroom remodel — beautifully, on time, and on budget.
Custom kitchen design built around how you cook, entertain, and live. We optimize every inch — from cabinetry layout and countertop selections to appliance placement, lighting plans, and finishes that make your San Diego kitchen truly yours.
Explore Kitchen DesignFrom spa-inspired master suites to thoughtfully redesigned guest baths, we craft San Diego bathrooms that blend luxury with everyday practicality — beautiful tile work, smart layouts, and finishes that elevate the entire feel of your home.
Explore Bath DesignNot sure where to start? We guide you through every stage — scope definition, budget planning, contractor coordination, and detailed schematic drawings — so your remodel stays on track, on time, and completely stress-free.
Explore All ServicesCommon questions about Concepts by Design, our approach to kitchen and bathroom remodel design, and what it's like to work with Lisa.
Concepts by Design is a San Diego-based kitchen and bathroom remodel design firm specializing in the planning and design work that happens before construction begins. We help homeowners throughout San Diego County translate their vision into a detailed, buildable plan — covering layout optimization, 3D renderings, material selection, budget development, and ongoing oversight during the build. Our focus is ensuring every remodel starts with clarity and executes without costly surprises.
Lisa brings specialized expertise in kitchen and bathroom remodel design with a strong focus on functional planning and project management. Her approach is hands-on and detail-oriented — she stays involved from the first consultation through the final walkthrough, ensuring the design is executed exactly as planned. She works closely with homeowners to make the remodeling process clear, manageable, and as stress-free as possible.
The biggest differentiator is that Lisa doesn't disappear after the design is done. Most designers hand off drawings and move on — we stay actively involved during construction through site visits, contractor coordination, and quality control. The result is a remodel that actually looks like the design, executes on budget, and doesn't leave homeowners navigating the build phase alone. Our full range of services is built around that commitment.
Both. We specialize in kitchen design and bathroom design for San Diego homeowners. Many of our clients remodel both spaces as part of a broader home update, and we're equally experienced with each. Whether you're tackling one room or two, the process and level of care is the same.
We serve homeowners throughout San Diego County including La Jolla, Del Mar, Solana Beach, Encinitas, Rancho Santa Fe, Chula Vista, Bonita, La Mesa, El Cajon, Santee, Escondido, and surrounding communities. Not sure if we cover your area? Call us at (858) 251-9595 and we'll let you know right away.
We are a design firm — we do not perform construction ourselves. This is intentional. Our focus is entirely on design quality and your interests as a homeowner. We work independently of contractors, which means our recommendations are always in your best interest, not tied to any builder's schedule or markup. We coordinate closely with your contractor throughout the build, but our role is design leadership and oversight — not construction.
Lisa stays involved from the first conversation through the final walkthrough. During the design phase she leads every decision — layout, materials, specifications, and contractor selection. During construction she conducts site visits, reviews work against the design plan, communicates with contractors and vendors, and resolves any issues that arise. You have a direct point of contact throughout the entire project, not a rotating team.
A Discovery Call is a free 30-minute conversation where we learn about your project, goals, timeline, and budget. There's no pressure and no obligation — it's simply a chance to see if working together is the right fit. By the end you'll have a clear sense of what the process looks like and what next steps would be. You can book one through our contact page or by calling (858) 251-9595.
